In 'An Entrepreneurial Journey Through Life: Learning, Loving, and Laughing,' Ralph Z. 'Bud' Sorenson. former president of Babson College, shares his own experiences to illustrate an important truth: being entrepreneurial" goes far beyond starting new businesses-though that is certainly a part of it in fact, the an entrepreneurial mindset applies to all aspects of life, from choosing a career to finding a place to live to making the most out of your retirement. Sorenson takes us on a life journey full of twists and turns, "roads less traveled," exhilarating victories, and stinging defeats. He has applied the strong, simple midwestern values he learned from family. friends, and schooling to life in the eastern and western United States and exotic international locations. If you want an entrepreneurial education without going to school for it, this is the book for you!
"This remarkable memoir from Ralph 'Bud' Sorenson describes the life of a creative leader. Bud changed things for the better wherever in the world he was engaged and whatever his succession of challenging assignments and opportunities turned out to be. Bud accomplished this by always ding things the absolutely right way, reflecting his core midwestern values." Dr. John McArthur Dean Emeritus - Harvard Business School
"Bud Sorenson served with distinction as an Independent director on our Whole Foods board. During his 23-year tenure. he consistently offered us wise advice and strongly supported our Conscious Capitalism approach to business. Having read his memoir, I can enthusiastically recommend it to others. It provides an entertaining insight into Bud's many-faceted life." John Mackey Cofounder and CEO - Whole Foods Market
