2023 Goody Business Book Award Winner in Business-Big Ideas
A must-have manual for executives looking to implement innovation, with a useful framework for how to anticipate change and guide other leaders around them. From Michael McCathren, the Senior Principal of Innovation at Chick-fil-A
"The world needs more books like this. Written by someone who has been toiling in the innovation trenches at a major brand, but also absorbing a wide range of useful strategies from the outside." - Scott Kirsner, CEO and Co-founder, Innolead
6 Ps of Essential Innovation uncovers the innovation shortcomings endemic in many corporate cultures and lays out every step in the path to becoming a resilient, innovative organization.
McCathren profiles each of the six essential "Ps" through research, case studies, and applications: Perception, People, Philosophy, Process, Place, and Permanence. He builds on these concepts and outlines the two 'super-skills' of truly impactful innovation leaders: the ability to question authority and to spot future growth opportunities.
In reading Six Ps of Essential Innovation, you will gain:Ideas for encouraging innovation across the organizationPractical exercises to manage each piece of the innovation processThe ability to nurture a culture where innovation can take rootConfidence to lead a resilient innovation organization
The book also includes an entire section of practical exercises to help readers craft a full blueprint for their role and organization. 6 Ps is a must-read for any leader who not only wants to gain a deeper understanding of what an innovation organization entails, but also learn the skills to lead one.
