Skip to main content
Books, videos, and music - all free from your public library!
LoginSign Up

Footer

Hoopla logo, Go to homepage
  • For Patrons
  • For Libraries (opens in new window)
  • For Vendors (opens in new window)
  • Facebook (opens in new window)
  • X (opens in new window)
  • Instagram (opens in new window)
  • YouTube (opens in new window)
  • TikTok (opens in new window)
  • LinkedIn (opens in new window)

Our Company

  • Our Story
  • Get Hoopla for your Library (opens in new window)
  • Get your content on hoopla (opens in new window)
  • Join our team (opens in new window)
  • Accessibility Statement

Our Content

  • Audiobooks
  • Ebooks
  • Movies
  • Television
  • Comics
  • BingePasses
  • Music
  • The Loop Blog

Help

  • Help Center
  • Submit Feedback
  • Facebook (opens in new window)
  • X (opens in new window)
  • Instagram (opens in new window)
  • YouTube (opens in new window)
  • TikTok (opens in new window)
  • LinkedIn (opens in new window)
  • Download on the App Store (opens in new window)
  • Get it on Google Play (opens in new window)
  • Available at Amazon Appstore (opens in new window)
© 2026 Midwest Tape, LLC. All rights reserved. Privacy Policy | Terms of Use
  • Hoopla logo
    Powered by Hoopla
  • Browse
  • My Hoopla
  • Log In
  1. Navigate Home
  3. Ebooks

  4. A Designer's Research Manual

EBOOK

A Designer's Research Manual

Succeed in Design by Knowing Your Clients and What They Really Need

Jennifer Visocky O'Grady
(0)
sign up
Pages
192
Year
2009
Language
English
Publisher
Rockport Publishers

About

Doing research can make all the difference between a great design and a good design. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work. This book provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.

Related Subjects

  • General
  • Art
  • Adult Nonfiction
  • Reference
  • Design
  • Commercial & Corporate
  • Graphic Arts

Artists

Jennifer Visocky O'GradyAuthor
Ken Visocky O'GradyAuthor