Marriage is the one Institution that needs more management than any other. And what could be better than having the world-famous Marketing guru, Walter Vieira, showing us how to make it work? Too much about marriage is taken for granted. There is little preparation for marriage (except for the celebration part) and very little, is being done to keep a marriage going successfully. Many marriages cease to be enjoyable - they become routine, boring, monotonous. This book is an attempt to provide guidelines for success in marriage, to make it more enjoyable and more rewarding. Written in a racy, simple style with cartoons and case studies, this will be a valuable book for those intending to get married, recently married and, for those already married. Every aspect of marriage is considered: The all-important Sexual Part; Expectations in Marriages; Why Marriages go wrong; Marital Conflicts; Living in Marriages; The Boredom of Marriage; Proximity and Marriage; Dealing with in-laws; How to Choose the Right Partner; Predicting Success in Marriage. And, most important of all - How to make this most ancient of Institutions work in the modern world.
