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  4. Crystallizing Public Opinion

EBOOK

Crystallizing Public Opinion

Edward L. Bernays
5
(2)
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Year
2023
Language
English
Publisher
Rare Treasure Editions

About

Edward Bernays, famed as The Father of Public Relations, pioneered the technique of working to change attitudes rather than just selling products. In this 1923 classic, he describes how public opinion is created and shaped, including the use of surveys an

Related Subjects

  • Public Relations
  • Business & Economics
  • Adult Nonfiction
  • Advertising & Promotion

Artists

Edward L. BernaysAuthor

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