EBOOK
About
To read this "mini-book," as well as our entire archive of writing on Category Design, subscribe to Category Pirates here:
categorypirates.substack.com
How are you investing your life?
Some of the most-asked questions in business are career-related:
• "How do I decide when to leave my current company?"
• "How do I pick which company I should join?"
• "How do I get a bigger job?"
Where you choose to work and how you invest your life is what makes the difference between achieving financial freedom, the joy of building something legendary, and having agency over your life-or spending 30 years of your life working for the next Xerox, counting down the days until you retire (and hopefully you have enough money socked away in your 401k).
So, how do you know whether you are investing your life in a career that has a real shot at producing a legendary outcome for the world, you, and your family?
In this "mini-book" you will learn:
• How to make the most of your career and "spot" Category Leaders, like Tesla and Patagonia, early.
• Why companies in the Brand Cult and Product Cult don't move the world FROM the way it is TO the way you want it to be.
• The two biggest mistakes people make when evaluating whether to join or stay at a company.
• How to determine your walkway position for a life of financial freedom, personal agency, and "purpose."
• Tips to question whether a work environment will be conducive to the outcomes you strive to generate in your life.
Jam-packed with valuable insights and actionable takeaways, this "mini-book" shares how to design a legendary career by taking ownership over your life, your career, and your value.
categorypirates.substack.com
How are you investing your life?
Some of the most-asked questions in business are career-related:
• "How do I decide when to leave my current company?"
• "How do I pick which company I should join?"
• "How do I get a bigger job?"
Where you choose to work and how you invest your life is what makes the difference between achieving financial freedom, the joy of building something legendary, and having agency over your life-or spending 30 years of your life working for the next Xerox, counting down the days until you retire (and hopefully you have enough money socked away in your 401k).
So, how do you know whether you are investing your life in a career that has a real shot at producing a legendary outcome for the world, you, and your family?
In this "mini-book" you will learn:
• How to make the most of your career and "spot" Category Leaders, like Tesla and Patagonia, early.
• Why companies in the Brand Cult and Product Cult don't move the world FROM the way it is TO the way you want it to be.
• The two biggest mistakes people make when evaluating whether to join or stay at a company.
• How to determine your walkway position for a life of financial freedom, personal agency, and "purpose."
• Tips to question whether a work environment will be conducive to the outcomes you strive to generate in your life.
Jam-packed with valuable insights and actionable takeaways, this "mini-book" shares how to design a legendary career by taking ownership over your life, your career, and your value.