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  3. The Leader's Guide to Storytelling

EBOOK

The Leader's Guide to Storytelling

Mastering the Art and Discipline of Business Narrative

Stephen DenningSeries: Jossey-Bass Leadership
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Year
2011
Language
English
Publisher
Wiley

About

How leaders can use the right story at the right time to inspire change and action
This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.
• The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change
• Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Related Subjects

  • Leadership
  • Business & Economics
  • Adult Nonfiction

Extended Details

  • SeriesJossey-Bass Leadership #379

    Artists

    Stephen DenningAuthor

    Similar Artists

    • Jim Holtje

    • Mark C. Layton

    • Patty McCord