The last of 6 eBook-only shorts from star of The Great British Sewing Bee and doyenne of the Women's Institute, May Martin, including fabulous tips for making those difficult sewing techniques easy to master. May has been teaching sewing for over 40 years. From hems to facings May simplifies some of the trickiest methods in sewing for those already experienced and needing a little extra helping hand in the art of sewing. Beautifully styled and simple-to-follow, this authoritative sewing e-short, taken from May Martin's Sewing Bible, offers three new approaches to some of the more complicated ways of sewing. • Star of BBC 2's Great British Sewing Bee and a widely respected member of the Women's Institute, May has been teaching sewing for over 40 years. • Re-commissioned for a 2nd series in 2014, GBSB won an average 3m viewers outperforming BBC 2's primetime average share by 70%. • The book is scheduled for autumn following the TV and in time for the Christmas gifting market. • The ultimate sewing bible — this book will be appeal to fans of the TV, a new generation of sewers and the core crafting community. • May will promote fully on publication with events, demos and media interviews. • The TV tie-in to GBSB has now sold 40K TCM. • We've seen with Paul Hollywood's publishing the potential of spin-off titles from judges of Great British Bake Off. We're anticipating similar interest in May's own guide to sewing. • Sewing is the new baking. May's book will help take this to a mass market audience. Competition: Great British Sewing Bee (TV tie-in).
