EBOOK
About
Imagine designing the best company on earth to work for . . .
What would that company be like? How would you build and sustain it? As a leader, you need to know. In the past, businesses made people conform to the organization's needs. But the old paradigm has shifted. Now leaders must transform their organizations so that they attract the right people, keep them, and inspire them to do their best work. How do you create a culture people want to belong to?
In this powerful and necessary follow-up to the classic Why Should Anyone Be Led by You?, leadership and organizational sages Rob Goffee and Gareth Jones identify and illuminate the six key organizational attributes to do just that. In separate chapters, they delve deeply into each one:
1. Let people be themselves
2. Practice radical honesty
3. Magnify people's strengths
4. Stand for authenticity (more than shareholder value)
5. Make work meaningful
6. Make simple rules
With vivid stories and examples from global companies, the authors illustrate the kind of strong, attractive workplace culture that leads to sustained high performance. They also provide ways of assessing how your company is doing and describe the tensions and trade-offs that leaders must manage as they transform their organizations.
Why Should Anyone Work Here? is the question all contemporary organizational leaders must constantly ask themselves if they want to survive and thrive in the new world. This book will help them answer that question.
What would that company be like? How would you build and sustain it? As a leader, you need to know. In the past, businesses made people conform to the organization's needs. But the old paradigm has shifted. Now leaders must transform their organizations so that they attract the right people, keep them, and inspire them to do their best work. How do you create a culture people want to belong to?
In this powerful and necessary follow-up to the classic Why Should Anyone Be Led by You?, leadership and organizational sages Rob Goffee and Gareth Jones identify and illuminate the six key organizational attributes to do just that. In separate chapters, they delve deeply into each one:
1. Let people be themselves
2. Practice radical honesty
3. Magnify people's strengths
4. Stand for authenticity (more than shareholder value)
5. Make work meaningful
6. Make simple rules
With vivid stories and examples from global companies, the authors illustrate the kind of strong, attractive workplace culture that leads to sustained high performance. They also provide ways of assessing how your company is doing and describe the tensions and trade-offs that leaders must manage as they transform their organizations.
Why Should Anyone Work Here? is the question all contemporary organizational leaders must constantly ask themselves if they want to survive and thrive in the new world. This book will help them answer that question.
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Reviews
"Some of the best material addresses employee development, the most concrete way to help workers become their best selves."
Inc.
"...an essential guide for creative leaders wanting to transform their workplace and enable people's best selves, including their own, to emerge."
Forbes, Top 10 Creative Leadership Books Of 2015
"[This book] finally gives us a deeper look into what people look for in their workplaces in order to thrive and feel they are bringing the best and highest selves to the work they do each day."
Forbes