Icons With Attitude

If Coco Chanel were to give a masterclass on design, creativity and attitude, what wisdom would she impart? Discover the life, work and legacy of Chanel in this sharply curated biography focusing on artistic spirit. Chanel's ethos captured the imagination of post-war women, releasing them from the corseted silhouette and changing what we wore forever. But how did Chanel think? How did her experiences shape her creative career? And how was her no-holds-barred attitude reflected in her work? “What Coco Chanel Can Teach You About Fashion” breaks down Chanel's life and work into memorable maxims that epitomise her groundbreaking perspective — including Poverty Can Be Luxury, Rebel Against Your Rivals, Find Your Spirit Animal and Twist Textile Traditions. This book uncovers Chanel's creative approach, her inspirations, her business acumen and the details that make her designs so timeless. With pithy, illuminating text and inspirational photographs, learn something from Chanel and apply it to your own life, creativity and style. These are the things that really define what it means to be Chanel.

If Alexander McQueen were to give a masterclass on design, creativity and attitude, what wisdom would he impart? Discover McQueen's life, work and legacy in this sharply curated biography focusing on artistic spirit. Alexander McQueen will go down in history as the most talented and enigmatic 'bad boy' of fashion. But it was his drive and visionary perspective that secured his place in sartorial legend when his defying couture looks sent shockwaves through the fashion landscape. But how did he think? And how was his attitude reflected in his work? What Alexander McQueen Can Teach You About Fashion breaks down McQueen's life and works into memorable maxims—including Don't be Scared of Fear, Challenge Gender, Add Volume, then More Volume and Show Skin. This book uncovers McQueen's creative flair, his inspirations, his business acumen and the details that make his designs so arresting. With pithy, thoughtful text and inspirational photographs, learn something from McQueen and apply it to your own life, creativity and style. These are the things that really define what it means to be McQueen.