Odysseys in Business

From whole roasted beans, tea, and espresso drinks to baked goods, blended beverages, and tumblers, the specialty coffee giant Starbucks offers it all to consumers around the world. Buzzing with entrepreneurial spirit and caffeine, this nonfiction STEM title for young adults surveys the journey of the retail business from one-shop start-up to global industry leader. It covers Starbucks's products such as Caffè Lattes and Frappuccinos, company history, and key leaders, including Jerry Baldwin, Gordon Bowker, Zev Siegl, and Howard Schultz. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From songs, custom playlists, and news radio to podcasts and audiobooks, the audio streaming giant Spotify offers it all to listeners around the globe. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the digital services business from online start-up to most popular music streaming platform in the world. It covers Spotify's subscription-based apps, Web players, and technology, company history, and key leaders, including Daniel Ek and Martin Lorentzon. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From tablets, smartphones, and other mobile devices to cloud storage and music streaming, the technology giant Apple offers it all to consumers around the globe. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the computer and electronics business from garage start-up in Silicon Valley to the world's most profitable corporation. It covers Apple's products such as iPhones and Apple Watches, its company history, and key leaders, including Steve Jobs, Steve Wozniak, and Tim Cook. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From search engine, email, and streaming services to map, music and book apps, the Web-based technology giant Google offers it all to consumers around the world. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the global Internet business from garage start-up to massively profitable corporation. It covers Google's products such as Gmail and YouTube, its company history, and key leaders, including Larry Page, Sergey Brin, and Sundar Pichai. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From operating system, productivity, and gaming software to search engine capabilities and cloud computing, the technology giant Microsoft offers it all to consumers around the world. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the personal-computer business from garage start-up to global industry leader. It covers Microsoft's products such as Windows, Bing, and Xbox 360, its company history, and key leaders, including Bill Gates, Paul Allen, and Steve Ballmer. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From books, music, and personal care products to clothing, groceries, and lawn equipment, the online shopping giant Amazon offers it all to consumers around the world. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the Web-based retail business from garage start-up to global industry leader. It covers Amazon's products and technology, such as Kindle, Prime services, and Alexa, its company history, and founder, Jeff Bezos. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From blockbuster movies, indie films, and documentaries to original series, TV shows, and video games, the streaming video service giant Netflix offers it all to viewers around the world. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the global subscription business from DVD-rental start-up to streaming leader. It covers Netflix's technology, content such as House of Cards and Breaking Bad, company history, and founder, Reed Hastings. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.

From luxury sports cars to Supercharger stations, battery packs to solar panels, the automotive and energy generation giant Tesla offers it all to consumers around the world. Buzzing with entrepreneurial spirit and drive, this nonfiction STEM title for young adults surveys the journey of the manufacturing business from two-man start-up to global industry leader. It covers Tesla's technology, electric vehicles (EVs) such as the Roadster and Model Y, company history, and key leaders, including Elon Musk. Sidebars and a glossary support the main text, while a selected bibliography and websites encourage further topic research.